I’m Tina Huang, a multidisciplinary designer based in Los Angeles. Before design, I spent eight years in private equity studying how brands grow and endure. That experience taught me to see patterns, connect dots, and turn complex problems into clear stories that people can act on.

During the pandemic, I shifted from investing in brands to building them. I now work at a creative agency, creating brand identities, packaging, and campaigns for lifestyle and consumer brands. My work often explores the relationship between culture, nature, and emotion — how these elements shape the way we feel, live, and connect.

I believe design is both problem-solving and understanding people. Community plays a big role in my practice, and I’m drawn to projects that bring people together through shared curiosity. When I’m not designing, I’m exploring new places or finding small adventures in everyday life. I’m always excited to collaborate and bring ideas to life.